🍴Breaking News

BREAKING NEWS!

Are you completely numb to that phrase?

If you've ever watched the news, everything, and I mean, EVERYTHING, is considered Breaking News.

Because of that, we tend to tune things out and become almost calloused to the announcements.

The same can be said for some of your marketing strategies.

For example, if you run sale after sale after sale, how compelled do you think your customers are to buy?

That immediacy factor is gone.

They went from making a purchase because they felt the pressure to buy before the sale ends, to thinking, "Eh...They'll run another sale soon."

They went from action to inaction.

Messaging fatigue is real and you might be experiencing it now with your efforts.

Take a look at your campaigns.

Are you running the same message over and over again?
Are you giving messaging AND your audience room to breathe?

Your answers will illuminate your next move.

Continue or reroute.